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The Most Expensive Missed Call in Plumbing

October 07, 20253 min read

Picture this.

You’re elbow-deep in a busted pipe. Water’s spraying, customer’s freaking out, you’re juggling wrenches like a firefighter in a flood.

Your phone buzzes on the counter. You can hear it. You want to answer it. But right now? Impossible.

You finish the job, finally wipe your hands, check your phone. One missed call. No voicemail. No text. Just silence.

That was an $800 water heater replacement. And now it belongs to your competitor.


Every Missed Call = Lost Cash

Let’s call it what it is: in plumbing, every missed call is money straight out of your pocket.

Customers don’t shop around when water is gushing. They call the first plumber they find. If you don’t answer, they don’t wait. They hit the next number on Google.

💸 And just like that, your “too busy to answer” moment cost you rent, payroll, or the family vacation you promised your kids.

Think about it:

  • Average plumbing ticket? $500–$1,000.

  • Even missing two calls a week = $1,600–$2,000/month gone.

  • That’s $20K+ a year — evaporated.

Not because you’re not good at your job. But because you can’t answer the phone while doing your job.


Why Plumbers Can’t Always Answer

Let’s be real:

  • You’re under a sink, not sitting at a desk.

  • You’re on a roof in July heat, not glued to your phone.

  • You’re driving between jobs, not parked in front of a call center.

Meanwhile, your customers expect instant answers. Their pipe burst at 2:47 PM, so they want a plumber at 2:48.

It’s not fair — but it’s reality. And every second of delay costs you business.


Voicemail = A Dead End

Here’s the kicker: nobody leaves voicemails anymore.

When was the last time you left a voicemail for a service business? Exactly. You hang up and call the next one.

That means your voicemail box isn’t a safety net. It’s a graveyard of missed opportunities.


The Fix: Miss-Call-Text-Back

So how do you stop losing jobs you never even had a chance to bid on?

You get a system that works when you can’t.

Miss-Call-Text-Back is like having a receptionist in your pocket — without the $40K salary.

Here’s how it works:

  • Customer calls at 3:14 PM. You’re tightening pipes.

  • You miss the call.

  • By 3:14:02 PM, they get a text from your business:

    “Hey, this is Mike’s Plumbing. Sorry we missed your call — what issue are you having? We’ll help you ASAP.”

  • The customer replies. Conversation started. Lead captured.

No more silence. No more “missed opportunity.” Just booked jobs.


Why This Changes the Game

Plumbers already using Miss-Call-Text-Back are:

  • Securing 2–4 more jobs per week they used to lose.

  • Winning emergency calls because customers feel responded to instantly.

  • Building a rep as “the responsive plumber” — even when they’re knee-deep in a repair.

The truth? Customers don’t care if you’re busy. They care if you respond.


Turn Missed Calls Into Booked Jobs

Every call you miss is money slipping away.

Stop letting competitors pick up the cash you dropped.

👉 Turn missed calls into booked jobs today. Test it now, and after the magic happens, book a call with us to make sure you never lose another job to a missed call.

Because the most expensive call in plumbing… is the one you didn’t answer.

Viconto Goodwin

As an entrepreneur Viconto has seen it all.

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